Monday, 9 July 2012

Botty Rule number one.

I have been a member of Nigel Botterill's Entrepreneur's Circle since December 2011 and am now lucky enough to be part of the Business Growth Advisor's Team for Hampshire and the Isle of Wight.Nigel has built several million pound businesses over the last few years.  I have gained an enormous amount of marketing knowledge which is delivered in bite size nuggets. I have read The Botty Rules and often quote from them when talking to business owners including those in my Wightbuzz networking group. 


Rule number 1 As a business owner, you are 100% responsible for what happens in your business. It's all your fault.(I prefer the word responsibility)


I must take ownership for what happens in my business. I cannot blame anyone else if anything goes wrong. As Nigel says, "Responsibility is a powerful thing. Think differently. Get out of your rut. Take responsibility."


I am now seeing the benefits of investing in my business and I am looking for entrepreneurs to join the circle and enjoy the many benefits(£69.99 + VAT monthly - with no fixed length of commitment) For those who sign up before the close of play on the last day of the Olympics, Nigel will arrange for "Getting Customers" Surefire Attraction templates for your business (worth £499 )to be sent out FREE of charge. It includes a monster size toolbox of completely done-for-you, "fill-in-the-blanks" blueprints that you can simply put to work in your own business - all tried, tested and ready to put to work attracting new customers, clients, patients into your business. Dozens of ready to go templates for your marketing emails, sales letters, and auto responder campaigns. Plus you will learn how to find the perfect message for your market, a complete guide to writing subject lines that really get emails opened, leaflets and flyers - how to make them work, plus much more. If you would like one of my special envelopes detailing all the contents of the Getting Customers toolbox and the benefits of joining the circle, please get in touch with me Lyn Blackledge  soon.


Other benefits of the circle are many - local meetings, weekly marketing updates, a monthly magazine, National events ( I attended the Olympic Challenge - national event last week  in Birmingham and very good it was too & certainly was an Olympic challenge to get on a 5.45am ferry from the Isle of Wight!) a one to one with Nigel's team, the opportunity to have a piece of marketing critiqued etc etc - so much value that I can't afford not to be a member. 


So, remembering Botty rule number 1 - It is up to me to make my business succeed - no-one else and with his marketing help I certainly will.

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